RE: [DML] New DeLorean Power Pump

["John Hervey" <john@xxxxxxxxxxxxxxxx>]

Chris, 
Over here years ago the public always wondered why Chrysler cars had a
longer warranty over GM and others automobile manufactures and the answer
was " they needed it". It's a way to speed up getting into the market or
growing your market share faster. If I'm not mistaken KIA is now doing the
same thing with 100,000 mile warranty. There getting better but they are
buying their way in. 
The Roller cell pumps we use in our cars are no longer made in Germany and
are also made by several companies around the world. The German Bosch pump
if you bought one new today would be around $200.00 dollars and not made in
Germany. Bosch has made their money and tooling cost has long gone and now
they are thrown together by several companies around the world.
Now you have all these companies wanting to buy their way into the
aftermarket business and one way they do it with warranty. That's where we
are now. A not so good pump and everyone wanting a piece of the aftermarket
business so they offer a longer warranty or a different price instead of
warranty.
The new Power Pump is a new technology and are not a 30 year old roller cell
pump and that is why they don't need a longer warranty. What I say on the
web site Bosch and others can't say it. 
New technology, CNC made in the good old USA, their good.
John Hervey

    

-----Original Message-----
From: dmcnews@xxxxxxxxxxxxxxx [mailto:dmcnews@xxxxxxxxxxxxxxx] On Behalf Of
Chris Hawes
Sent: Thursday, August 14, 2008 11:06 AM
To: dmcnews@xxxxxxxxxxxxxxx
Subject: RE: [DML] New DeLorean Power Pump

John, I don't get it.  Why does the 'power' pump cost nearly double the
other fuel pump you sell and only have a 90 day warranty?

 

Chris Hawes

Cin 5255

 
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